Roofing contractors on Command
close more, chase less,
and know their real margin.
Built for roofing - not adapted from generic software. Satellite measurements. Storm campaigns. Insurance workflows. Lien tracking. All configured before you go live.
The problems most software ignores.
200 leads in 72 hours. You can handle 40.
Storm hits your market. Your phone explodes. The other 160 call your competitor. You needed a system that could handle all of them simultaneously - not a CRM that helps you track which ones you missed.
Adjuster requests · supplements · documentation.
Insurance jobs require photo evidence, adjuster communication, and supplement requests. Manage it manually and things fall through. Underpayments go unfiled. Jobs close for less than they should.
14 open estimates · all using last week's shingle pricing.
Material costs changed this week. You don't know which estimates are still live, which are now underpriced, or which to revise. This is how you lose money on jobs you already closed.
You climb. Your competitor drones.
You drive out, climb the roof, take measurements, drive back, build the estimate. Your competitor sent a drone, pulled satellite, and emailed the estimate before you got down the ladder.
Before Command. After Command.
6 things built for roofing.
Satellite-powered instant estimates
Customer texts. Command pulls satellite measurements + local material pricing + current labor rates. Branded estimate in their inbox in under 60 seconds. You are always first.
Storm campaign automation
Command monitors weather data. Qualifying storm hits your market - campaign fires to affected zip codes within 48 hours. Postcards, SMS, calls. All automated. You capture before competitors wake up.
Open estimate repricing alert
Material costs change · Command identifies every affected open estimate, calculates the new margin, gives you a one-tap option to resend with updated price. You never lose money on a closed estimate again.
Insurance documentation engine
Every photo, every measurement, every adjuster message stored per job. Supplement requests auto-generated when scope expands. Nothing falls through. No underpayments slip past you.
Lien management
Notice of intent + lien filing tracked per job per state. Command alerts you when deadlines approach. No more missed liens on non-paying customers. No more $14K losses you find out about 90 days late.
Drone + AR inspection flow
The HomePro Inspector drone integrates into Command. AR scanner on your tech's phone measures the deck. Both feed the estimate engine. Inspection done before the homeowner finishes their first coffee.
How Command works for roofing.
From the first call to the final payroll run - every step automated, every handoff tracked.
Homeowner calls or texts about storm damage or replacement
The AI phone agent picks up every call - storm surge or slow Tuesday. It introduces itself as your company's scheduling assistant, asks qualifying questions, and logs the lead instantly. No voicemail. No hold. No missed opportunity.
AI captures address, describes damage, and requests a photo
The agent collects the property address, guides the homeowner through describing visible damage, and sends an SMS prompt requesting photos. Every detail is timestamped and attached to the lead record before a human ever touches it.
Satellite imagery + uploaded photo = instant estimate
Command pulls satellite measurements for the property. Combined with the homeowner's photos and your configured pricing (shingle type, squares, labor rate, disposal), a branded estimate is generated in under 60 seconds. Shingle type selected, square footage confirmed, labor and disposal line-itemized.
Estimate sent via SMS link - homeowner can accept, ask questions, or schedule
The homeowner gets a mobile-optimized estimate link by text. Three options: Accept (triggers job creation), Ask a Question (routes to AI or your team), or Schedule an Inspection. No app download. No login. Works on every phone.
Job auto-created in dispatch, permit filed if needed, crew assigned
On acceptance, Command creates the job, checks local permit requirements and files automatically, adds the job to your dispatch board, and notifies the assigned crew. GPS-verified clock-in and payroll calculations run from that moment forward.
A real estimate. In 60 seconds.
This is what lands in the homeowner's SMS within a minute of their call. Branded, itemized, actionable.
A week in the life with Command.
Daily brief. No surprises.
You wake up to the Daily Brief - 4 open estimates from last week, 2 flagged for follow-up because the homeowner opened the estimate twice without responding. Command already fired follow-up texts to both at 8am. You didn't touch your phone. You drink your coffee.
Storm rolls through. You don't panic.
A hail event hits a 12-zip cluster in your market. Command detects it within the hour. The storm campaign fires to 2,400 homeowners in the affected area. The AI agent fields 11 inbound calls in the next 3 hours - simultaneously - and books 8 inspections without you touching the phone once.
Marcus closes the $14K reroof.
Marcus is on-site when the homeowner texts 'let's do it.' Command auto-converts the estimate to a job, shows Marcus the margin breakdown - estimate was $14,200, projected cost $12,100, leaving $2,100 gross margin. He knows before he starts whether it's worth doing. No surprises at accounting.
Payroll runs. You don't.
Payroll calculates from GPS-verified clock-in and clock-out on every job this week. No timesheets. No arguments about hours. Command outputs the totals and flags any discrepancies. You approve in two taps. Then you close your laptop and go enjoy your weekend - all the way to Sunday night.
What Command replaces for roofers.
Most roofing companies are paying for 5–6 disconnected tools. Command replaces all of them and actually integrates the data.
- JobNimbus · $299/mo
- AccuLynx · $349/mo
- EagleView · per-report fees
- Storm Dialer · $200/mo
- QuickBooks · $100/mo
- Total: $948+/mo · none integrated
- ✓CRM + pipeline management
- ✓Satellite measurement engine
- ✓Storm campaign automation
- ✓Insurance documentation + supplements
- ✓Lien management by state
- ✓One system · one login · fully integrated
Roofing-specific answers.
How does Command handle storm surge - 50 calls in an hour?
The AI phone agent scales horizontally. There is no hold queue, no voicemail, no limit. Whether your phone rings 5 times today or 50 times in the next hour after a hail event, every call is answered immediately, every lead qualified, every inspection booked. Calls are prioritized by urgency - active leaks and structural damage are flagged first, cosmetic damage queued behind. One Command operator captured 218 qualified leads in 72 hours after an event that previously generated 40.
How accurate are satellite measurements for roofing estimates?
Command's satellite measurement engine achieves ±3% on standard residential pitched roofs, validated continuously against manual measurements by crews on completed jobs. Complex rooflines, dormers, and recent additions may require a brief on-site verification, but the initial estimate gives the homeowner a reliable number immediately. You do final scope verification at signing - not before - which means you compete on speed without sacrificing accuracy on material orders.
Does Command handle insurance claim documentation?
Yes - completely. Command generates adjuster-ready estimate packets automatically: timestamped photo documentation of all damage (organized by area), line-item scope matched to insurance line codes, supplement request templates pre-populated from job data, and a full audit trail of all adjuster communications. When scope expands mid-job, supplement documentation is auto-generated. Every roofing job file is audit-ready at any point during or after completion.
Can Command estimate flat or commercial roofing?
Yes. Command includes separate dedicated estimate flows for flat and low-slope commercial roofing: TPO (thermoplastic polyolefin), EPDM (rubber membrane), and modified bitumen. Each flow uses system-specific material pricing, labor rates, and scope structures. Flat roof jobs are tracked separately in the job board with the appropriate warranty documentation requirements and inspection checklists that differ from steep-slope residential work.
The platform powering it all.
Never miss a call again
The AI agent answers every inbound call, qualifies the lead, books the inspection, and logs everything - 24/7, no hold queue, no voicemail.
Satellite to estimate in 60 seconds
Satellite measurements, current material pricing, your labor rates - assembled into a branded estimate and delivered by SMS before your competitors even call back.
Your operation at 6am
Open estimates, follow-ups due, jobs in progress, margin by job - everything you need to run your day, delivered before you make your first call.
More tools built for roofing.
Licenses, certs, and lien deadlines - all tracked.
Contractor licenses, insurance certs, and state lien filing deadlines tracked automatically. Alerts at 90, 30, and 7 days. Nothing expires unnoticed.
Every open estimate tracked. Follow-up automated.
All open estimates sorted by age, color-coded, and enrolled in automated follow-up sequences. AI Margin Monitor flags quotes below your floor before they send.
Know your numbers before 7am.
Revenue clock, profit leak detector, business health score, and AI executive brief - delivered before the first job starts every morning.